Websites & Branding for Creative & Passionate Business Owners


         

Tips for writing beautiful blog posts & emails

Tips for writing beautiful blog posts & emails

Let’s admit it… writing copy for your website and email marketing can be torturous sometimes. It takes a lot of time and creativity, even on a good day. If you’re not in the creative flow – and a deadline is looming – it can become a painful and dreaded task!

Your copywriting makes a huge impression on your audience. Sometimes even more than your web design & branding does. So it needs to look good.

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Brand Clarity: How to be Consistent with your Branding

Brand Clarity: How to be Consistent with your Branding

Having a clear picture of what your business “looks” and “feels” like…its visual identity, personality, vibe, story, message…is so incredibly important for running a sustainable business. These are all characteristics that make up your branding.

Your logo, website, letterhead, signage, advertisements, brochures, business cards….all of these things are what I call your business’ visual outpourings.

Visual outpourings should all be consistently branded, meaning they should share similar visual and vocal characteristics.

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‘RGB’ Social Media Icons Image Pack – FREE Download

‘RGB’ Social Media Icons Image Pack – FREE Download

I’ve got a FREE gift for you today! Click here to download the Graphic Design-themed ‘RGB’ Social Media Icons image pack.

You’re free to use them on your website or blog, no credit or link-back required – but I encourage you to share the love with your friends by using the social media sharing options at the end if this post.

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How to make a Favicon

How to make a Favicon

See that little icon in the tab? That’s called a favicon (or “shortcut icon”, “tab icon”, “bookmark icon”). Does your website look like the first image, or the second one? This small design touch is something I notice is missing from a lot of websites and blogs. Though a favicon may be small, it’s a big part of your website because it helps your visitors identify it.

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